Apex Group has launched a new digital infrastructure platform, Apex Digital 3.0, to enable clients to transition toward digital and on-chain financial products. The platform introduces a programmable, compliance-led framework designed to digitise assets and facilitate global fund distribution across blockchain networks.
The Group, which operates in 52 countries and services over $3.5 trillion in assets, said the rollout builds on its existing technology and aims to provide a single-source solution for asset managers navigating both traditional and blockchain-based finance. Apex Digital 3.0 offers capabilities for tokenisation, liquidity management, and alternative distribution models, helping clients streamline operations while staying compliant with evolving regulatory frameworks.
The infrastructure supports both traditional asset representation in digital form and the creation of natively tokenised financial instruments. Apex Group said this will allow for broader accessibility, asset fractionalisation, and expanded investor reach. It also aims to position asset managers for what it calls the next era of programmable finance.
“Apex Digital 3.0 is a true milestone for our business”
Peter Hughes, Founder and CEO of Apex Group, commented, “Apex Digital 3.0 is a true milestone for our business, and the extensive financial ecosystem we serve today. Bringing forward investment management products in a format that will enable a new group of investors to have access to them will provide investors with a more diversified portfolio and better risk adjusted returns as well as more retirement security. We aim to enable institutional adoption of digital assets by ensuring that regulatory and compliance requirements are met across the globe and giving confidence to all investors that these new investment products bear a similar risk profile to traditional asset classes when structured institutionally.”
The Group also introduced a modular service offering for stablecoin issuers, covering minting, issuance, distribution, and real-time proof of reserves. The same model will be applied to tokenised money market funds, with Apex positioning itself as a 24/7 infrastructure partner for issuers targeting institutional adoption.
To lead the new business line, Apex Group has appointed three senior digital asset executives: Daniel Coheur as Global Head of Digital Assets, Luc Falempin as Head of Product and Architecture, and Angie Walker as Head of Commercialisation. The three executives have previously worked at the intersection of traditional finance and blockchain and will now oversee product development and go-to-market strategy for Apex Digital 3.0.
Apex Group previously acquired Tokeny, a provider of tokenisation solutions, to support the development of its on-chain capabilities. Through this and other acquisitions, the company aims to strengthen its offering as a vertically integrated digital asset service provider.
The new digital infrastructure targets issuers, aggregators, distributors, and investors by offering compliance-first tools to convert traditional assets into digital formats and distribute them globally. Apex said its platform will help clients tap into broader markets and improve the efficiency of the investment lifecycle.